{"id":4358,"date":"2015-07-14T15:07:34","date_gmt":"2015-07-14T08:07:34","guid":{"rendered":"http:\/\/snt.com.vn\/blog\/?p=4358"},"modified":"2015-07-14T15:07:34","modified_gmt":"2015-07-14T08:07:34","slug":"3-sai-l%e1%ba%a7m-nen-tranh-va-3-cach-d%e1%bb%83-co-1-email-th%c6%b0%c6%a1ng-m%e1%ba%a1i-hi%e1%bb%87u-qu%e1%ba%a3","status":"publish","type":"post","link":"https:\/\/snt.com.vn\/blog\/3-sai-l%e1%ba%a7m-nen-tranh-va-3-cach-d%e1%bb%83-co-1-email-th%c6%b0%c6%a1ng-m%e1%ba%a1i-hi%e1%bb%87u-qu%e1%ba%a3\/","title":{"rendered":"3 sai l\u1ea7m n\u00ean tr\u00e1nh v\u00e0 3 c\u00e1ch \u0111\u1ec3 c\u00f3 1 email th\u01b0\u01a1ng m\u1ea1i hi\u1ec7u qu\u1ea3"},"content":{"rendered":"


<\/p>\n

\"\"<\/a>Th\u00f4ng th\u01b0\u1eddng, m\u1ed9t l\u00e1 th\u01b0 c\u1ea7n th\u1ecfa m\u00e3n c\u00e1c c\u00e2u h\u1ecfi v\u1ec1 ai, vi\u1ec7c g\u00ec, khi n\u00e0o, \u1edf \u0111\u00e2u v\u00e0 v\u00ec sao trong khi d\u00f2ng ti\u00eau \u0111\u1ec1 c\u1ea7n ph\u1ea3n \u00e1nh nh\u1eefng y\u1ebfu t\u1ed1 \u1ea5y c\u00e0ng nhi\u1ec1u c\u00e0ng t\u1ed1t.<\/em> <\/em><\/p>\n

H\u00e0ng ng\u00e0y, c\u00f3 kh\u00f4ng \u00edt doanh nghi\u1ec7p b\u1ecf qua nhi\u1ec1u c\u01a1 h\u1ed9i b\u00e1n h\u00e0ng th\u00e0nh c\u00f4ng, v\u00f4 s\u1ed1 nh\u1eefng cu\u1ed9c g\u1eb7p g\u1ee1 v\u00e0 s\u1ef1 ki\u1ec7n \u0111\u00f3n nh\u1eadn m\u1ed9t t\u1ef7 l\u1ec7 h\u1ed3i \u00e2m th\u1ea5p h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi mong \u0111\u1ee3i, c\u0169ng nh\u01b0 r\u1ea5t nhi\u1ec1u c\u00f4ng s\u1ee9c, th\u1eddi gi\u1edd v\u00e0 chi ph\u00ed b\u1ecf ra \u0111\u1ed5i l\u1ea5y m\u1ed9t th\u00e0nh qu\u1ea3 kinh doanh nh\u1ecf nhoi.<\/p>\n

L\u00fd do l\u00e0 g\u00ec? B\u1edfi v\u00ec kh\u00f4ng \u00edt c\u00e1 nh\u00e2n vi\u1ebft n\u00ean nh\u1eefng email th\u01b0\u01a1ng m\u1ea1i, \u0111\u0103ng th\u00f4ng c\u00e1o b\u00e1o ch\u00ed, th\u01b0 b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp, b\u00e0i vi\u1ebft tr\u00ean website\u2026 b\u1ecf m\u1ea5t nh\u1eefng th\u00f4ng tin quan tr\u1ecdng m\u00e0 ch\u00ednh h\u1ecd ng\u1ee1 r\u1eb1ng kh\u00e1ch h\u00e0ng \u0111\u00e3 n\u1eafm b\u1eaft.<\/p>\n

M\u1ed9t kh\u00e1ch h\u00e0ng t\u1eebng l\u1eafng nghe v\u1ec1 m\u1ed9t s\u1ea3n ph\u1ea9m b\u1ea1n b\u00e0y b\u00e1n ho\u1eb7c m\u1ed9t s\u1ef1 ki\u1ec7n b\u1ea1n s\u1eafp t\u1ed5 ch\u1ee9c, h\u1ecd c\u1ea3m th\u1ea5y r\u1ea5t h\u1ee9ng th\u00fa v\u00e0 mu\u1ed1n mua ho\u1eb7c tham gia, song cu\u1ed1i c\u00f9ng l\u1ea1i kh\u00f4ng th\u1ec3 ho\u00e0n th\u00e0nh \u00fd \u0111\u1ecbnh \u1ea5y ch\u1ec9 v\u00ec kh\u00f4ng n\u1eafm b\u1eaft r\u00f5 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 h\u1ecd mua h\u00e0ng ho\u1eb7c d\u1ecbch v\u1ee5 t\u1eeb b\u1ea1n.<\/p>\n

Kh\u00f4ng qu\u00e1 kh\u00f3 \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi n\u00e0y v\u00e0 c\u00e0ng \u00fd ngh\u0129a h\u01a1n khi b\u1ea1n c\u00f3 th\u1ec3 kh\u1eafc ph\u1ee5c nh\u1eefng sai l\u1ea7m th\u01b0\u1eddng m\u1eafc ph\u1ea3i trong vi\u1ec7c trao \u0111\u1ed5i email v\u1edbi kh\u00e1ch h\u00e0ng:<\/p>\n

    <\/ol>\n

    1. <\/strong>Cho r\u1eb1ng kh\u00e1ch h\u00e0ng n\u1eafm b\u1eaft m\u1ecdi chi ti\u1ebft v\u1ec1 l\u1eddi ch\u00e0o h\u00e0ng c\u1ee7a b\u1ea1n<\/strong> <\/strong><\/p>\n

      <\/ol>\n

      S\u1ef1 ng\u1ed9 nh\u1eadn t\u1ed3i t\u1ec7 nh\u1ea5t c\u1ee7a m\u1ed9t chuy\u00ean vi\u00ean b\u00e1n h\u00e0ng ch\u00ednh l\u00e0 ng\u1ee1 r\u1eb1ng kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd s\u1ebd \u0111\u1ecdc t\u1ea5t th\u1ea3y m\u1ecdi email h\u1ecd g\u1eedi \u0111i, m\u1edf xem m\u1ecdi tin nh\u1eafn di \u0111\u1ed9ng, th\u01b0 tr\u1ef1c ti\u1ebfp hay nh\u1edb m\u1ecdi chi ti\u1ebft trao \u0111\u1ed5i trong l\u1ea7n g\u1eb7p g\u1ee1 tr\u01b0\u1edbc \u0111\u00f3 kh\u00f4ng l\u00e2u.<\/p>\n

      Kh\u00e1ch h\u00e0ng c\u00f3 quy\u1ec1n qu\u00ean \u0111i nh\u1eefng th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 d\u00f9 b\u1ea1n tr\u00ecnh b\u00e0y c\u00f9ng h\u1ecd chi ti\u1ebft \u0111\u1ebfn \u0111\u00e2u ch\u0103ng n\u1eefa.<\/p>\n

      \"\"<\/a><\/p>\n

      C\u00f3 l\u1ebd, ch\u00ednh b\u1ea1n c\u0169ng t\u1eebng nh\u1eadn \u0111\u1ecdc m\u1ed9t s\u1ed1 email nh\u1eafc nh\u1edf b\u1ea1n mua s\u1ea3n ph\u1ea9m ABC hay tham gia s\u1ef1 ki\u1ec7n XYZ, nh\u01b0ng l\u1ea1i qu\u00ean \u0111\u00ednh k\u00e8m n\u01a1i b\u00e1n h\u00e0ng hay \u0111\u1ecba ch\u1ec9 s\u1ef1 ki\u1ec7n d\u00f9 th\u00f4ng tin chi ti\u1ebft \u0111\u00e3 \u0111\u01b0\u1ee3c trao \u0111\u1ed5i tr\u01b0\u1edbc \u0111\u00f3 qua \u0111i\u1ec7n tho\u1ea1i hay \u0111\u1ec1 c\u1eadp trong email c\u0169.<\/p>\n

      Bi\u1ec7n ph\u00e1p c\u1ea3i thi\u1ec7n: Cho r\u1eb1ng kh\u00e1ch h\u00e0ng r\u1ea5t hay qu\u00ean. V\u00ec th\u1ebf, m\u1ed7i m\u1ed9t email th\u00f4ng tin \u0111\u1ebfn kh\u00e1ch h\u00e0ng lu\u00f4n c\u1ea7n thi\u1ebft \u0111\u00ednh k\u00e8m nh\u1eefng m\u1eabu th\u00f4ng tin quan tr\u1ecdng v\u1ec1 s\u1ea3n ph\u1ea9m, cu\u1ed9c h\u1eb9n g\u1eb7p ho\u1eb7c s\u1ef1 ki\u1ec7n, th\u1eadm ch\u00ed n\u00eau b\u1eadt nh\u1eefng l\u1ee3i \u00edch m\u00e0 ng\u01b0\u1eddi \u0111\u1ecdc s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c t\u1eeb \u0111\u00f3.<\/p>\n

      Quan tr\u1ecdng h\u01a1n, h\u00e3y ra c\u1ee5 th\u1ec3 b\u01b0\u1edbc ti\u1ebfp theo h\u1ecd n\u00ean l\u00e0m g\u00ec.<\/p>\n

        <\/ol>\n

        2. <\/strong>\u0110\u01b0\u1eddng truy\u1ec1n \u201cch\u1ebft\u201d s\u1ebd ti\u00eau di\u1ec7t c\u01a1 h\u1ed9i mua b\u00e1n. <\/strong><\/p>\n

          <\/ol>\n

          M\u1ed9t trong nh\u1eefng s\u1ef1 khinh su\u1ea5t c\u1ea7n tr\u00e1nh nh\u1ea5t l\u00e0 nh\u1eefng \u0111\u01b0\u1eddng truy\u1ec1n \u0111\u00ednh trong email g\u1eedi kh\u00e1ch h\u00e0ng. \u0110\u1ea5y c\u00f3 th\u1ec3 l\u00e0 nh\u1eefng \u0111\u01b0\u1eddng link \u201cch\u1ebft\u201d ho\u1eb7c d\u1eabn kh\u00e1ch h\u00e0ng \u0111\u1ebfn m\u1ed9t \u0111i\u1ec3m \u0111\u1ebfn kh\u00f4ng ch\u00ednh x\u00e1c.<\/p>\n

          M\u1ed9t sai l\u1ea7m kh\u00f4ng \u0111\u00e1ng \u1ea5y s\u1ebd t\u1ea1o c\u1ea3m gi\u00e1c kh\u00f3 ch\u1ecbu n\u01a1i ng\u01b0\u1eddi xem, kh\u00f4ng ngo\u1ea1i tr\u1eeb kh\u1ea3 n\u0103ng b\u1ea1n m\u1ea5t tr\u1eafng m\u1ed9t c\u01a1 h\u1ed9i b\u00e1n h\u00e0ng d\u00f9 \u0111\u00e3 n\u1ed7 l\u1ef1c \u0111\u01b0a kh\u00e1ch h\u00e0ng ch\u1ea1m \u0111\u1ebfn website c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

          Bi\u1ec7n ph\u00e1p ch\u1ec9nh s\u1eeda: \u0110\u1eebng bao gi\u1edd t\u01b0\u1edfng r\u1eb1ng c\u00e1c \u0111\u01b0\u1eddng truy\u1ec1n c\u1ee7a b\u1ea1n lu\u00f4n ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 b\u1ea5t c\u1ee9 l\u00fac n\u00e0o. Lu\u00f4n ki\u1ec3m tra ch\u00fang tr\u01b0\u1edbc khi g\u1eedi email \u0111i v\u00e0 ki\u1ec3m tra ch\u00fang \u00edt nh\u1ea5t m\u1ed7i tu\u1ea7n m\u1ed9t l\u1ea7n nh\u1eb1m \u0111\u1ea3m b\u1ea3o m\u1ecdi th\u1ee9 \u0111ang ho\u1ea1t \u0111\u1ed9ng t\u1ed1t.<\/p>\n

          Ngo\u00e0i ra, c\u0169ng ch\u1eafc ch\u1eafn r\u1eb1ng \u0111\u01b0\u1eddng truy\u1ec1n kia s\u1ebd d\u1eabn d\u1eaft ng\u01b0\u1eddi \u0111\u1ecdc \u0111\u1ebfn ch\u00ednh x\u00e1c n\u01a1i ch\u1ee9a \u0111\u1ef1ng c\u00e1c th\u00f4ng tin h\u1ecd mu\u1ed1n \u0111\u1ecdc. Ho\u1eb7c t\u1ea1o ra m\u1ed9t c\u1ea3m gi\u00e1c d\u1ec5 ch\u1ecbu kh\u00f4ng ch\u00fat t\u00ec v\u1ebft, ho\u1eb7c b\u1eb1ng m\u1ed9t c\u00fa nh\u1ea5p chu\u1ed9t, ng\u01b0\u1eddi kh\u00e1ch h\u00e0ng thi\u1ebfu ki\u00ean nh\u1eabn kia s\u1ebd tho\u00e1t kh\u1ecfi website c\u1ee7a b\u1ea1n.<\/p>\n

            <\/ol>\n

            3. <\/strong>Ti\u00eau \u0111\u1ec1 email \u0111\u00e3 \u0111\u1ee7 s\u1ee9c l\u00f4i cu\u1ed1n?<\/strong> <\/strong><\/p>\n

              <\/ol>\n

              \"\"<\/a>M\u1ed9t y\u1ebfu t\u1ed1 kh\u00e1c \u201cgi\u1ebft ch\u1ebft\u201d c\u01a1 h\u1ed9i b\u00e1n h\u00e0ng c\u1ee7a b\u1ea1n ch\u00ednh l\u00e0 kh\u00f4ng \u0111\u01b0a ra b\u1ea5t k\u1ef3 m\u1ed9t s\u1ef1 g\u1ee3i \u00fd n\u00e0o v\u1ec1 n\u1ed9i dung c\u1ee7a email ngay tr\u00ean d\u00f2ng ti\u00eau \u0111\u1ec1.<\/p>\n


              <\/p>\n


              <\/p>\n

              H\u00e0nh \u0111\u1ed9ng th\u01b0\u1eddng c\u00f3 c\u1ee7a m\u1ed9t c\u00e1 nh\u00e2n \u0111\u1ed1i di\u1ec7n v\u1edbi h\u00e0ng t\u00e1 email trong h\u1ed9p th\u01b0 \u0111i\u1ec7n t\u1eed, c\u00f9ng v\u1edbi s\u1ef1 h\u1ea1n ch\u1ebf v\u1ec1 th\u1eddi gian v\u00e0 l\u00f2ng ki\u00ean nh\u1eabn, ch\u00ednh l\u00e0 x\u00f3a b\u1ecf m\u1ecdi th\u1ee9 kh\u00f4ng n\u1eb1m trong t\u1ea7m quan t\u00e2m c\u1ee7a h\u1ecd. Th\u1eadt sai l\u1ea7m khi cho r\u1eb1ng ng\u01b0\u1eddi \u0111\u1ecdc s\u1eb5n s\u00e0ng m\u1edf \u0111\u1ecdc c\u00e1c th\u01b0 \u0111i\u1ec7n t\u1eed m\u00e0 ch\u1eb3ng c\u1ea7n bi\u1ebft tr\u01b0\u1edbc n\u00f3 ch\u1ee9a \u0111\u1ef1ng n\u1ed9i dung g\u00ec.<\/p>\n

              \"\"<\/a><\/p>\n

              Bi\u1ec7n ph\u00e1p ch\u1ec9nh s\u1eeda<\/span><\/strong><\/p>\n

                \n
              1. K\u1ec3 kh\u00e1ch h\u00e0ng nghe v\u1ec1 n\u1ed9i dung s\u1ebd tr\u00ecnh b\u00e0y. D\u00f2ng ti\u00eau \u0111\u1ec1 n\u00ean gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc hi\u1ec3u r\u00f5 v\u00e0 kh\u00e1i qu\u00e1t nh\u1eefng g\u00ec h\u1ecd s\u1eafp t\u00ecm th\u1ea5y trong email<\/li>\n
              2. Th\u00f4ng th\u01b0\u1eddng, m\u1ed9t l\u00e1 th\u01b0 c\u1ea7n th\u1ecfa m\u00e3n c\u00e1c c\u00e2u h\u1ecfi v\u1ec1 ai, vi\u1ec7c g\u00ec, khi n\u00e0o, \u1edf \u0111\u00e2u v\u00e0 v\u00ec sao trong khi d\u00f2ng ti\u00eau \u0111\u1ec1 c\u1ea7n ph\u1ea3n \u00e1nh nh\u1eefng y\u1ebfu t\u1ed1 \u1ea5y c\u00e0ng nhi\u1ec1u c\u00e0ng t\u1ed1t <\/li>\n<\/ol>\n

                \"\"<\/a><\/p>\n

                  <\/ol>\n

                  3.\u00a0 N\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc bi\u1ebft \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec h\u1ecd c\u00f3 th\u1ec3 k\u1ef3 v\u1ecdng t\u00ecm th\u1ea5y trong \u0111\u00f3, nh\u1eefng ai th\u00edch th\u00fa nh\u1ea5t \u0111\u1ecbnh s\u1ebd m\u1edf \u0111\u1ecdc. Th\u1ef1c t\u1ebf, kh\u00f4ng \u00edt c\u00e1c doanh nghi\u1ec7p ch\u1ee7 \u0111\u1ed9ng s\u1eed d\u1ee5ng c\u00e1c d\u00f2ng t\u1ef1a \u0111\u1ec1 v\u00f4 c\u00f9ng b\u1eaft m\u1eaft v\u1edbi hy v\u1ecdng d\u1ea5y l\u00ean s\u1ef1 t\u00f2 m\u00f2, tr\u1eeb phi b\u1ea1n ngh\u0129 r\u1eb1ng \u0111\u1ea5y l\u00e0 th\u00f4ng tin th\u1eadt s\u1ef1 cu\u1ed1n h\u00fat, s\u1ebd kh\u00f4ng h\u1ec1 ng\u1ea1c nhi\u00ean khi s\u1ed1 ng\u01b0\u1eddi m\u1edf email l\u00e0 r\u1ea5t th\u1ea5p.<\/p>\n

                    <\/ol>\n

                    \"\"<\/a><\/p>\n\n\n\n\n
                    <\/td>\n<\/tr>\n
                    <\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

                    Th\u00f4ng th\u01b0\u1eddng, m\u1ed9t l\u00e1 th\u01b0 c\u1ea7n th\u1ecfa m\u00e3n c\u00e1c c\u00e2u h\u1ecfi v\u1ec1 ai, vi\u1ec7c g\u00ec, khi n\u00e0o, \u1edf \u0111\u00e2u v\u00e0<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yoast_head":"\n3 sai l\u1ea7m n\u00ean tr\u00e1nh v\u00e0 3 c\u00e1ch \u0111\u1ec3 c\u00f3 1 email th\u01b0\u01a1ng m\u1ea1i hi\u1ec7u qu\u1ea3 - Blog SNT - C\u00f4ng Ty TNHH Si\u00eau Nh\u1eadt Thanh - Sao Nhanh Th\u1ebf<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/snt.com.vn\/blog\/3-sai-l\u1ea7m-nen-tranh-va-3-cach-d\u1ec3-co-1-email-th\u01b0\u01a1ng-m\u1ea1i-hi\u1ec7u-qu\u1ea3\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 sai l\u1ea7m n\u00ean tr\u00e1nh v\u00e0 3 c\u00e1ch \u0111\u1ec3 c\u00f3 1 email th\u01b0\u01a1ng m\u1ea1i hi\u1ec7u qu\u1ea3 - 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